HealthTronics Partners with Texas Stars for "Pucks for Prostates" / March 14th Event Aids in the Battle Against Prostate Cancer
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Austin, TX Jan 15, 2015 — HealthTronics, Inc., an Austin-based medical device and services company, is teaming up with the Texas Stars, the American Hockey League affiliate of the Dallas Stars, to help raise funds and awareness for prostate cancer.
As the ‘Pucks for Prostates’ sponsor, HealthTronics will make a contribution to prostate cancer research through the Texas Stars Foundation for every goal the Texas Stars score at home this hockey season.
“Creating conversations about prostate cancer is key to raising awareness among men and the women who care about them,” explained HealthTronics’ President Russell Newman. “We’re excited to team up with the Texas Stars in an effort to ensure that the disease is diagnosed in its earliest stages. Doing so gives patients the best chance of having it successfully treated.”
Other than skin cancer, prostate cancer is the most common cancer in American men, according to the American Cancer Society.
“This should be one of hockey’s most important fights because all of us know someone touched by this potentially deadly condition,” said Michael Delay, Vice President of Sales and Marketing at the Texas Stars. “We’re proud to partner with HealthTronics to promote awareness to the large community of Texas Stars hockey fans.”
While the ‘Pucks for Prostates’ initiative has been ongoing all season, HealthTronics will partner with the Stars as the presenting sponsor of the team’s game on March 14 to bring further awareness to the cause. Fans attending the game will receive a free hockey puck courtesy of HealthTronics.
So far, the Texas Stars have scored 81 goals at home this season.
In November 2014, HealthTronics partnered with the Texas Stars for Movember, a campaign that encourages men to grow mustaches and beards to raise awareness and funds for men’s health issues, including prostate cancer, testicular cancer and mental health.